Team
BJARNI
Managing & Creative Director
” The Devil is in the detail ” – Ludwig Mies Van Der Rohe
Bjarni Breidfjord was born in Iceland and spent his childhood living in exotic locations all over the world due to his father’s assignments for the UN. His passion for travel, foreign languages and culture is reflected in his adaptability and approach to design. Part of Luxoria’s appeal is its cosmopolitan heritage, Luxoria’s clientele are predominantly international with diverse backgrounds.
Upon contemplating studies in both New York City and Paris, fate brought Bjarni to Barcelona where he enrolled in the distinguished Escola Elisava which today forms part of the University Pompeu Fabra, to pursue his studies in interior architecture. During his time in Spain he worked in various design related fields such as set design, interior design and costume design before moving to France.
His company Luxoria was established in 2007 but expanded and took on its current form in 2012. Bjarni’s vision for the company has always been the same, his mission is to bring beauty and functionality to the client’s surroundings by creating a sophisticated atmosphere finished to the highest standard.
Bjarni lives between The French Riviera and Paris and works from both company offices. In his free time, Bjarni is an avid traveler, Mediterranean destinations hold a special place in his heart. He is keen foodie, this is evident in his enviable culinary flair.

KAREN
Office Manager
” Nothing great has happened in the world without passion ” – Hegel
Karen was born in Lille in the north of France. After studying translation in Brussels, she pursued her studies at a marketing and communication school still in Brussels.
Passionate about travel and foreign culture, it is only natural that Karen worked in the import/ export sector of cosmetic products for about 10 years for Swiss and American brands traveling in various countries.
The sun, the light, the Mediterranean climate brought Karen to settle in the south of France and, with her ex-husband, to found 15 years ago, La Manufacture, a graphic design company specialising in luxury brand identities.
A trustworthy, rigorous, and honest person, Karen oversees project management, the graphic execution of documents, and the administration of the company.
Passionate about design and with a taste for beautiful things, Karen naturally joined the Luxoria team as an Office Manager. Karen is a creative person that loves painting and drawing. She loves sport, dancing, and gymnastics in competition.
In her spare time, she is fond of traveling and hiking in the surrounding hills of the French Riviera.

CORALIE
Interior Designer & Team Leader
“The essence of a project is the perfect harmony between the aesthetic, the useful and the just.” – Frank Lloyd Wright
Coralie is an interior designer originating from France, she was born and raised born in the city of Nantes.
She studied architecture, learning about the construction process and the details of the design of living spaces.
Passionate about travel and curious to feed her open-mindedness, Coralie lived in London for some time in her youth and recently returned to France and living in Melbourne, Australia.
Coralie was drawn to the French Riviera for its cosmopolitan atmosphere and idyllic landscapes. She moved to the Cote d’Azur in in the spring of 2022 and started at Luxoria soon after.
For Coralie there is no singular approach in architecture, each project must respond to its unique context.
More than a cultural, intellectual or technical practice, it requires an attentive look and listening to the world critically, a bit like a conductor who works and composes harmonies to be lived for the people using the space, in order to reach an aesthetic, functional and artistic end need to perceive the essence of a project, its operating territory and its occupants as a whole, a globality.
In her free time, Coralie likes to devote herself to cultural and sports activities, such as strolling in museums, going to concerts, doing yoga. But what she likes most of all is to meet friends around a good meal and share in convivial moments.

FLORENCIA
Architect & Interior Designer
“The architect’s duty is to hold life, to express life, and to observe life.” – Frank Lloyd Wright
Born in Argentina and raised in Italy, Floencia developed a profound passion for architecture, particularly interior design, at the beginning of her career. After completing her master’s degree in Architecture for the Sustainable Project at Politecnico di Torino in Italy, she cultivated an integrated approach to projects, blending aesthetic appeal, functionality and sustainability seamlessly.
During her studies, she gained international experience through various study-abroad programs in Belgium, Madrid, Colombia, Washington, and Buenos Aires. These experiences broadened her understanding of global architectural trends and sustainability practices, shaping her approach to design.
Her education and experiences have shaped her design philosophy, drawing significant influence from the rich tradition of Italian craftsmanship and design aesthetics. Florencia believes in the power of collaboration and values the input of clients and stakeholders throughout the design process. She strives to integrate sustainable practices and locally sourced materials into her projects.
In addition to her career, Florencia values spending time with her family. She finds joy in their company and cherishes the moments they share together. She enjoys traveling and discovering diverse cultures, finding inspiration in art exhibitions, museums, and cultural events. She also has a keen interest in idioms, deriving inspiration from language and human connection to inform her design approach.

YACINE
Architect
“A chair is a very difficult object. A skyscraper is almost easier.” – Ludwig Mies Van Der Rohe
Yacine is an architect and designer originally from Algiers, where his fascination with the built environment and artistic expression began early. He studied at the EPAU in Algiers, then at the ENSA in Nancy, France. This dual academic journey shaped his thoughtful and precise approach to architecture, blending conceptual thinking with technical mastery.
He is particularly passionate about transforming creative ideas into tangible realities, with a strong focus on construction details and the articulation of design intent. For Yacine, architecture is more than a profession—it’s a way of seeing, analysing, and engaging with the world.
Drawn to the high standards, creativity, and execution that define Luxoria’s projects, he was naturally inspired to join the team and contribute to work that reflects those same values.
Patient and inquisitive, Yacine is always seeking new perspectives through travel, reading, and sport. These personal passions continue to inform his design approach, enriching his vision for architecture as a discipline that creates spaces that are alive, sensitive, and deeply meaningful.

JULIETTE
Junior Interior Designer
“Design is not just what you see, but how it makes you feel.” – Holly Hunt
Juliette is an interior architect who grew up between the Paris region and the South of France, in a family of artists that nurtured her sensitivity to beauty and creative expression. From an early age, she was drawn to architecture and interiors, captivated by how spaces can tell stories, evoke emotions, and reflect the people who inhabit them.
She approaches each project as a blank canvas, combining her eye for detail with a love of materials, volume, light, and colour. Her work is guided by the belief that interiors should be both beautiful and functional—spaces that are harmonious, expressive, and deeply personal.
To Juliette, architecture has the power to shape our way of living, while decoration brings soul and individuality to a space. Constantly seeking inspiration, she learns from every experience and creates with sincerity and intention.
Joining Luxoria was a natural step for her—a chance to grow within a team that shares her passion for quality and design excellence. Her creativity, grounded in both intuition and technical understanding, adds a fresh perspective to each project she touches.

CRAIG
Head of Communications
” There are no strangers here; Only friends you haven’t yet met. ” – WB Yeats
Originally from Ireland, Craig was born and raised in Dublin. He initially studied literature and technology culture. After completing his studies, he began his career in fashion with a PR internship at Karen Millen, before moving into content creation, social media, and event organisation for a fashion tech app startup.
After working in fashion, he returned to his studies to pursue his true passion—interior design. During this time, he worked in an art gallery specialising in the acquisition, sale, and distribution of high-end urban art.
He then secured a junior interior designer role at an agency in Dublin, which gave him valuable experience in the luxury design industry in Ireland.
Craig moved to the Côte d’Azur in the spring of 2019 and joined Luxoria shortly after arriving. While he is also an interior designer, he now holds the position of Head of Communications. He oversees the agency’s brand development through communication strategy, content creation, and digital growth.
In his free time, Craig loves to travel. He particularly enjoys hiking in the Italian and French hills and mountains. His passion for nature and environmental conservation drives him to support organisations dedicated to this cause. When he’s not out on the trails, he finds relaxation through gardening and baking.
